This quarter we look at salvage and how strategy and patience are key. We consider also why Lloyds Open Form remains at the centre of most maritime calamities. Titanic 110 years ago – how would the story run today? We assess how maritime reporting has fared against the global pandemic, and how a microsite may be the answer – or not – in any crisis. When it comes to reaching an audience, what are we really trying to say? And how can the human, emotional connection shape a crisis narrative?
My pandemic crisis comms predictions – Was I right?
So, how accurate were my predictions?
By Dustin Eno