We are often confronted with questions for which definitive answers aren’t immediately available
By Casey Chua
2024 – lessons that stood out
2024 was a year fraught with tension, ambiguity and complexity
By Casey Chua
Is there room for more commentary and opinion in our news?
We want to read about tragic heroes falling from grace due to their fatal flaws and fatal mistakes
By Casey Chua
Elon Musk – a masterclass in wrong-footing a reporter
It wasn’t far into the interview when it became unclear who the interviewer and interviewee were
By Casey Chua
Crisis communication starts from within
Effective internal communication mitigates the risk of confusion and misinformation…
By Casey Chua
Are your spokespeople prepared for the next crisis?
The best spokespeople are those armed with credibility, eloquence and empathy.
By Casey Chua
The rise of cancel culture
At this point, you might ask: does cancel culture pose a threat to the maritime industry and should we be concerned?
By Casey Chua
Avoiding the crisis – when less is more
It is hard to gauge how effective the contrition was in terms of damage control
By Casey Chua
Dealing with internet trolls during a crisis
Internet trolls lurk on every corner, waiting to pounce… you can be sure they won’t pull their punches
By Casey Chua
Connecting emotionally in a crisis
When emotions run high, organisations should seek to connect with their audience on an emotional level
By Casey Chua
Stakeholder engagement in crisis containment
Providing clear and unambiguous information is paramount during a crisis
By Casey Chua
Leveraging social media in your crisis response
Reach out to a wider audience whilst building brand equity and mindshare
By Casey Chua
Crisis communications without a clear playbook
The public quickly demanded answers which their crisis playbooks could not provide
By Casey Chua
No two fires are the same
Minutes for the world to learn of Notre-Dame… months before international media noticed the Amazon.
By Casey Chua
Six rules for managing social media crises
With the rise of social media, hardly a day goes by without an organisation getting mired in some social media snafu.
By Casey Chua
Post-crisis review – looking at the macro environment
The court of public opinion typically portrays the crisis-stricken organisation as a dysfunctional entity plagued with systemic problems.
By Casey Chua
Is stakeholder analysis part of your company’s year-end review?
As the year draws to a close, organisations are reflecting on their hits and misses in 2018; their key achievements, what they could have done better, and their goals and plans for the year ahead…
