Virtual Incident Command Post – beyond the horizon
The last several years have forced us to change how we do business and how we interact on both a professional and personal level. From seeing family and friends via Zoom so we can stay connected and share special occasions to conducting staff meetings with our co-workers, technology has provided an electronic bridge to span […]
Newsletter September 2022
We look across borders, how shipping must grapple with geopolitics; cyber-attacks – reducing the risk we explain the tech to tackle them; no mistakes – in any fast response that’s a pipe dream. So public perception and being prepared with a spokesperson matter. As does reducing shipping emissions – why is ammonia a smart move? […]
Mainstream market moves as maritime media landscape changes
The Covid pandemic seems to have stirred what a famous economist called “animal spirits” in the fast-spinning world of media. John Maynard Keynes was referring to the way in which people arrive at financial decisions. And some significant investment moves have been made recently across many media sectors as players jockey for market share and […]
Are your spokespeople prepared for the next crisis?
When a crisis befalls an organisation and reputations are at stake, organisations need to act quickly to minimise fallout and restore trust. Shaping the crisis narrative in the early stages of the crisis is a top priority in most cases, but it is often a complex process where outcomes are hard to predict. To achieve […]
Post crisis dawn for super managers
The image of the third-party ship management sector is changing – and a new breed of ‘super manager’ is emerging fast.
Truth under fire
It is a truth universally acknowledged that you can’t fool all the people all of the time. Whilst to fool some of the people some of the time is a dead certainty. Months into another European war we continue to see the despair, the destruction …the disinformation. We choose what we watch, what we swipe […]
Ever Forward – refloating reputation
In mid-March this year, the M/V Ever Forward, a 12,000 TEU container ship grounded in the Chesapeake Bay shortly after it departed the Port of Baltimore. Fortunately, the grounding in seven meters of water did not cause any injuries and had no effect whatsoever on the shipping channel traffic. However, the vessel was carrying around […]
Elon Musk vs Tim Cook – a contrast in public speaking
How CEOs speak and present themselves, especially in a crisis, has a huge impact on how their company is perceived, but there’s no right way to speak in public. As a media and presentation trainer it is tempting for me to train everyone to speak the way I do, but doing so would usually work […]
The rise of cancel culture
Unless you’ve been living under a rock, you would have heard of organisations or individuals falling victim to cancel culture and being unceremoniously banished from the communities they operate in. Merriam-Webster defines cancel culture or ‘cancelling’ as the practice of withdrawing one’s support for (someone, such as a celebrity, or something, such as a company) […]
Maritime Communications: between sea blindness and drama
Tucked beyond coastal horizons, the maritime world is often out of sight and out of mind. Shipping, like all maritime industries, is in no way immune to the sea blindness condition. Whatever romanticization the public once had with maritime odyssey or nautical conquest seems to have faded. In many circles, seafaring is now cast a […]