6 things people don’t understand about shipping

A big part of my job as a communications specialist for the shipping industry is explaining our industry to people who find what we do and how we operate hugely confusing (and in fairness, who can blame them?).

Ghosts in the machine: when the news is thwarted

News is a constant cycle, a production line… often self-perpetuating, if not recycled. So, when there isn’t any, there’s absolutely nothing to say – no cued-up script, no video file – what does it matter?